Lately, it seems to be quite great to be Dodge, the company is in the US market with its program Dodge Power Dollars, which to every customer of the model Challenger ali Durango gives vouchers worth $ 10 per horsepower. Dodge planned to reach the KM 500 million mark by the end of this year.
"The marketing tool Dodge Power Dollars exceeded our expectations, greatly increased sales of our Performance models and enabled us to achieve the goal we set at the beginning of this year early." said the first man Alfa Romeo and the man responsible for brand car programs Dodge, SRT, Chrysler in Fiat v North America, Tim Kuniskis and added: “Dodge’s muscle cars attract a new generation of customers who are impressed by the performance and character of the Dodge brand, and the latter has a very special place in the automotive industry. For us, right now is the golden age of American muscle people. "
Program Dodge Power Dollars will be implemented at Dodge until 2 January 2020 or from the sale of stock. If you opt for Dodge Challenger Hellcat Redeye, capable of 797 hp, is waiting for you on the other side of the puddle $ 7.970 discount.
